New Publishing Paradigm at EMRE Publishing

New Publishing Paradigm at EMRE: WAR STORIES ACROSS THE UNIVERSE Enhanced War Stories Readers and artists will be able to get together by supporting the new method of publication at EMRE Publishing, LLC in San Diego.  Raising funds for its first digital and print anthology, the supporters will be able… Continue reading

Fight the Indie Wars with EMRE Publishing

New York Times and Amazon Try to Stop the Rise of Indie Authors Although indie authors who sell eBooks are more popular than their Big Publishing counterparts, they aren’t getting the respect their successful fight should bring.  A recent move by the New York Times Book Review and Amazon’s Kindle… Continue reading

Encouraging Collaboration in Learning

Are you preparing students for job skills required in 2020? Attend our webinar to see how the Embellisher™ Mobile Publishing, Training and Education platform can give you  a way to move your organization’s mobile collaboration and publication systems to a powerful new level. Whether you are in the public or the… Continue reading

Why Apps + eBooks = Money

Any enterprising person can critically think about how to publish a best-selling book and come up with some very basic premises about how it should be done: The content of the book should be interesting to the specific audience.  Let’s face it, unless you write Gone with the Wind, you’re… Continue reading

Authors Wanted Better Digital Rights Management

After I completed my recent article about eBook piracy and the fact that over three billion dollars a year are lost to eBook piracy, I wanted to add even more security to our platform before the May 11-13 BEA convention.  The result will be an extra layer of cryptography protection… Continue reading

Amazon Keeps Selling New Kindles Despite Change of Readers’ Habits

Are the Clouds Darkening over Amazon? Amazon recently unloaded a new version of their Kindle to the perhaps “less than eager” reading public.  With publishers losing over 3 billion dollars a year to eBook piracy, mostly due to the insecure Digital Rights Management of Amazon’s and other eBook retailer’s platforms, it makes… Continue reading

B2C Publishing is the Business Model for the Next Mobile Generation

With the advent of mobile devices, the playing field for authors and publishers is rapidly changing.  One of the most inspirational and profitable means of doing business with this new generation of buyers is through mobile application.  We all know the phrase “I’ve got an app for that.”  It’s probably one… Continue reading

David and Goliath: Independent Authors and Publishers Versus the Conglomerate Book Model

Mobile Publishing App

How Mobile Publishing Can Save the Future of the Independents When I began working with the largest eBook distributor in Israel, Yaron Goldstein, one of the first things he told me was that the Israeli publishing community had never experienced the  phenomenon of Amazon and eBooks.  In other words, there… Continue reading

Authors with a Following Benefit Most from Mobile Marketing

Followers are Entranced with Mobile Access We have discovered an interesting phenomenon during our conversions of independent authors to mobile publishing.  When they establish their Embellisher™ Mobile Publishing platform, the list of previous followers they had during their website presence quickly became more dedicated to the author and his/her work once… Continue reading

Me Tarzan, You Jane. Let’s Get These Publishers Out of the Amazon Jungles!

Mobile Publishing as Told By a Futurist I met Jane Friedman virtually through an interview she did with another publishing expert, Joanna Penn.  What attracted me to her futuristic discussion about where publishing is going was her assessment of the overall playing field for all authors and publishers.  We must do… Continue reading